Samsung is facing an unusual pricing dilemma ahead of the Galaxy S26 series launch . With mass production already underway and launch plans targeting February 2026 , the South Korean tech giant has not yet finalized the retail prices for its flagship lineup — the standard Galaxy S26, Galaxy S26 Plus, and Galaxy S26 Ultra. Why Pricing Is Still Uncertain Flagship smartphone pricing is normally locked in well before launch. But this cycle, rising production costs have thrown Samsung’s pricing strategy into disarray. Multiple core components — especially DRAM (memory), camera modules, and OLED display panels — have become significantly more expensive over the past year due to global supply pressures and increased demand. ( Yahoo Tech ) Beyond parts, manufacturing labor costs and marketing expenditures are also rising, squeezing profit margins even further. ( ABP Live ) The company now faces a delicate choice: Raise retail prices to match rising costs — risking lower de...
Samsung is facing an unusual pricing dilemma ahead of the Galaxy S26 series launch . With mass production already underway and launch plans targeting February 2026 , the South Korean tech giant has not yet finalized the retail prices for its flagship lineup — the standard Galaxy S26, Galaxy S26 Plus, and Galaxy S26 Ultra. Why Pricing Is Still Uncertain Flagship smartphone pricing is normally locked in well before launch. But this cycle, rising production costs have thrown Samsung’s pricing strategy into disarray. Multiple core components — especially DRAM (memory), camera modules, and OLED display panels — have become significantly more expensive over the past year due to global supply pressures and increased demand. ( Yahoo Tech ) Beyond parts, manufacturing labor costs and marketing expenditures are also rising, squeezing profit margins even further. ( ABP Live ) The company now faces a delicate choice: Raise retail prices to match rising costs — risking lower de...